The image of Network Marketing varies from person to person. Some people view it as a scam or a get rich quick scheme, while others view it as a legitimate business opportunity to create extra income and become financially independent.
No matter what your view is, there exist ten truths about network marketing you must know. (I will reveal five more truths shortly).
1. Believe in Yourself. I know you have heard this many times before, yet it is a major truth. Considering new life challenges require that you believe in yourself and that you take action to complete your goal. Whether it is building a business, getting on the dean’s list, losing some extra weight or learning to swim, it does not matter. Be willing to take the necessary steps to accomplish your goals. If you do not take action, then you will fail.
2. This is a real business. This is neither a hobby nor a “sometime I’ll work at it” business. You will need to ‘pay the price’ for having this business in the form of your money and time. Neither one can be wasted. Starting and building a business is serious. McDonald’s, KFC, Pizza Hut and other successful businesses would not exist using a hobby or partial effort business model.
3. Beware of the scammers. Unfortunately they are out there. They come in many forms: “we will build your business for you, just buy x amount of product and you will be a star, double star, or triple star director.” “Do not worry about the products you just bought, they will sell themselves.” Remember one thing—a legitimate network marketing company offers a product or service to their distributors to use and those distributors offer the same product or service to their prospects to use. The distributors and the company create income from the use (sale) of a product or service, not by forcing you to purchase an excessive amount of product or needless services just to ‘rank’ high in the compensation plan.
4. This is not a “get rich quick” business. You have seen the ads: “Make $10,000 in 90 Days!” “Retire in six months using our system.” We know ads like these are lies. You will not get rich overnight in Network Marketing. It takes about six to eight months to generate some income and about 2-4 years (maybe longer) to create your definition of financial independence. As with any business you must exercise patience and put forth daily effort in building your business.
5. Market your business. Remember the word ‘marketing’ in network marketing? You need two main elements to build your business correctly: belief in yourself and marketing your business. Unfortunately 97% still fail at network marketing. Why? You are not taught how to market your business. Harassing family, friends, and strangers who stand within three feet of you is not how you market your network marketing business.
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